A recent study conducted by ComScore has revealed that fifty percent of the United States is exposed to advertisements via online video---some of the biggest providers being Hulu and YouTube. This happens to be only one of the several bonuses businesses can see when using marketing video production for their business strategy.
High quality, in depth online video content is just yet another method for businesses to stay relevant on the Web. Greenworks Video in Denver, Colorado specializes in aiding companies to create engaging and effective online video either for internal use or to gain more customers.
How exactly does video production benefit you?
1. The benefits of SEO
On top of article writing and keeping a company blog, online video boosts a company's Search Engine Optimization (SEO) to stay relevant on major search engines. After all, the one goal for your website is to get found and convert visitors to customers, and that requires being on at least the first or second page of search results.
2. Multiple uses
Online video production for business can fulfill many needs for both use in-house for your team, and for outreach marketing campaign. For in-house use, a video can be created as an easier way to train and inform employees, especially if most of your workforce does remote work. This also lowers the costs of having DVD's sent out or even published, allowing you to use that extra money elsewhere.
Online video can offer other uses for customers as well. Communicating product information, accentuating a company's About Page, and creating more engaging employee bios are just a few ideas of the uses of an online video.
3. Affordable price for high quality content
Greenworks Video provides services for all sorts of budgets, even for small businesses with not a lot of disposable revenue. Greenworks Video has multiple packages which range under $1,000, whereas other video production companies often charge around $10,000!
4. Attracting new customers
While blogs and articles can help strengthen your SEO, online video also helps attract new customers with the ease of watching video and better understanding your business. It can also show off just how professional your business is, easing a customer into trusting your company.
5. Live video adds depth, community
Essentially, Greenworks Video can help in keeping you on budget, add to your SEO strategy and attract new customers, and they can also aid in any of your live video production needs. Not only can training videos or company bio's can be made, but also:
- Event broadcasting
- Live meetings
- Special news reports
- Award ceremonies
- Guest speaking
Greenworks Video then puts the live video a secure web feed so anyone you want can watch the video in real-time. Live video production is beneficial to a company by helping employees and members of the board stay informed of any important events all across the world.
Instead of hoping people see any important live events, they can now watch it from anywhere and ensure a sense of community.
Studio video production and live video feeds are both an affordable, high quality investment when it comes to Greenworks Video. Greenworks Video can also ensure a quick turn-around for tight deadlines while not compromising any quality.
So, start thinking long-term investment with online video!